Mercedes Television Campaign
Clients: Mercedes / Genesis / Continental
Halon | Virtual Production

Role: Lead Technical Artist | Virtual Production Consultant

A selection of virtual productions I assisted with several stages, either on-site or remote. Each campaign had tight deadlines and needed to hit consistent benchmarks from client. Tech art tools were provided for each stage to allow stage operators to manipulate look and effects.

Virtual Environment Setup

Each scene has a custom environment with a long race track. Lighting and set dressing is iterated upon, and then rendered in multiple panoramic EXR sequences.

Stage compositing is done in Unreal, seen here. Comprised of:

  • LED Stage Mockup

  • Configurable light trails

  • Sequencer with material + speed parameters

  • EXR playback sphere

Various environments utilizing PCG Framework, including: Forests, cities, tunnels, garages, and countrysides

Virtual stand-ins of vehicles used to frame shots and pre-visualize light reflections

Mercedes Commercials

Continental / Genesis Commercials
Clients: Synapse VP + Clients
Halon | Virtual Production

Role: Lead Technical Artist | Virtual Production Consultant

Collaboration of several virtual productions I assisted with Synapse VP. Each campaign had tight deadlines and needed to hit consistent benchmarks from clients. Tech art tools were provided for each stage to allow stage operators to manipulate appearance and effects. Provided further consulting to help with Unreal stability.

Each vehicle track is controlled via custom Blueprint splines, allowing us to set vehicle position, automatic railing, and set dressing such as light poles and rock walls.

Stage Tech Art

Vehicle effects, like car light beams, can be isolated and aligned during shoots.

Virtual cameras can be easily parented to our vehicle stand-ins with control over speed.

Created matte background cities with twinkling lights, rock walls, and controllable volumetric lights

Environments range from modern villas, cliffsides, highways, and tunnels

Watch Commercial Spots

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